The SMC Group

Seoul, South Korea

The SMC Group - ' Content Makes People Move' Content Agency For The Connected Age Founded in 2009, The SMC Group became Korea’s biggest social content creator ($100M USD in content production revenue) in 2019. Worked with over 100 of Korea’s most powerful clients. Commerce, F&B, you name it. The biggest movers and shakers like Samsung Electronics, Everland, Heineken, etc Beyond One-stop Digital Communication Agency The explosion and the advancement of our digital landscape have shattered the boundaries of advertising & PR, paving the way for a paradigm shift into the age of IMC. Video consumption has skyrocketed in the digital campaign scene, and consumers began to ignore ads and lean towards real content. All of the digital communication created by The SMC Group is based on a tried-and-true STRUCTURE. Our very own content solution to deliver a brand message and stimulate positive voice of the customers. Capacity: Communication strategy designed for consistency, speed, and efficiency. In-house operation and production of content. Specialists: IMC strategists, creative planners, content PDs, MCN mgmt., viral specialists, scriptwriters, copywriters, food stylists, etc. Birth of a ‘Comprehensive New Media Company’ Digital contents that stimulate open conversation and action, with the power to influence society and culture. That is our now and the future. The SMC Group create content that inspire, connect, lead people to action, and generate conversions. In-house commerce department distributes and sells the products of our clients too. The SMC Group is so much more than just a content producing agency. Vertical specialists in the department of strategy, production, commerce, performance ad, and global communication collaborate to offer the pinnacle of content solution catered just for you.

500 people in their team

Speaks Chinese, English, Japanese, Korean, Vietnamese

2 projects in their portfolio

Works remotely across the globe

Sortlist member since 2017

Founded in 2009

12 awards conferred

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Services

14 services offered by The SMC Group

Description
We have grown to 500+ employees with around 200 of them in the inhouse production sector creating social-fit content ranging from videos, photography, to mobile microsites.
In result, we've distanced our selves from competition by producing everything in-house with unmatched efficiency in both time and money. Perhaps more importantly, it has allowed us to in-line brand messages across conception-planning-producing-operation levels. Thanks to our upgraded business model, the company has now matured to $50M USD annual gross income.

We've also built and maintain the biggest brand Facebook page with 5 million fans and 3 billion yearly content views as testament to our invaluable experience.

Our renewed website: http://thesmc.co.kr
Our social video content portfolio: http://vidbox.co.kr (video ranging from $5,000 ~ $200,000 USD)
We are currently working with 100+ clients in the Korean market. (Samsung Electronics, SK Hynix, Lotte, LG CNS, Hankook Tires, KT, Blizzard, JejuAir, Mediheal, Nongshim to name just few)
We have projects in SE Asia, China, and Japan for clients such as The Shilla Duty Free, Samsung Galaxy, Jeju Air, Lotte Shopping, Gmarket, Seoul Business Agency, etc.

*10 years of SMM experience
*100+ brands
*500 social media specialists
*82% CAGR since 2009
*20% of the market share of top 300 companies in Korea
Skills in Social Media (11)
Social Media PlanningKakaoNaverSocial Media ContentSocial Media StrategyInstagramFacebookSocial VideoYouTubeSocial Media Management+1
Works in Social Media (2)
Clients in Social Media (2)
Various clientsMedia |
Hyundai CardBanking & Financials | national
Learn more about Social Media
Description
No description provided for this service.
Skills in Digital Strategy (11)
NaverMedia BuyingAdvertisingDigital MarketingStrategySocial Media ManagementSocial MediaContent CreationmediaKakao+1
Work in Digital Strategy (1)
Client in Digital Strategy (1)
Hyundai CardBanking & Financials | national
Learn more about Digital Strategy
Description
- Casting networks of TV comedians and digital creators (YouTube, Instagram, Facebook, Local Live Stream Platforms).
- More than 400 local influencer campaigns created (as of July 2018).
- Viral film package available (online community/blog/Instagram influencers/power page, etc.).
Skills in Content Strategy (4)
Youtube AdvertisingInstagramInfluencersInfluencer & Blogger Relations
Works in Content Strategy (2)
Clients in Content Strategy (2)
Various clientsMedia |
Hyundai CardBanking & Financials | national
Learn more about Content Strategy
Description
We have 2 in-house ready-to-shoot studios complete with all the necessary equipment to get started right away. We also have a team of professional photographers who have worked with clients such as Samsung Electronics, Samsung Everland, Lotte Homeshopping, The Shilla Duty Free, SK, Paris Baguette, Heineken, Shake Shack, Pizza Hut, and much more.
Work in Photography (1)
Client in Photography (1)
Various clientsMedia |
Learn more about Photography
Description
No description provided for this service.
Work in Motion Design (1)
Client in Motion Design (1)
Various clientsMedia |
Learn more about Motion Design
Description
No description provided for this service.
Work in Copywriting (1)
Client in Copywriting (1)
Various clientsMedia |
Learn more about Copywriting
Description
No description provided for this service.
Work in Video Production (1)
Client in Video Production (1)
Various clientsMedia |
Learn more about Video Production
Description
No description provided for this service.
Learn more about Public Relations (PR)
Description
No description provided for this service.
Learn more about Media Planning
Description
No description provided for this service.
Skills in Advertising (1)
Digital Communication
Works in Advertising (2)
Clients in Advertising (2)
Various clientsMedia |
Hyundai CardBanking & Financials | national
Learn more about Advertising

Awards

The SMC Group was awarded 12 times

Ministry of Education’s Best Educational Collaboration Award2011-11-30

Korea Press Foundation's Blog Award2019-10-31

Korea Institute of Startups & Entrepreneurship Development Award2013-10-31

Seoul Business Agency’s Excellent Entrepreneurship Award2013-11-30

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Contact

Contact details of The SMC Group

Details

http://thesmc.co.kr

HeadquarterSeoul, South Korea
Cai Fu Jin Rong Zhong Xin （ Zhao Feng Jie ）, GuoMao, Chaoyang Qu, Beijing Shi, China, 100001