Zware Jongens (+ 11 reviews) | Sortlist

Zware Jongens cover
Zware Jongens logo

Zware Jongens Amsterdam, Netherlands

This agency profile and details are managed by the agency owner.

Don't be everybody.

Zware Jongens operates across the full spectrum of concept, strategy, and design. Founded in 2014 by two ‘concept veterans’, the boutique firm has since expanded its bases in the lowlands into a group of fearless makers and doers around the world. We aim at connecting our breadth of creative services with our diverse client family; big and small, local and international – whether in the sectors of lifestyle, culture, hospitality, or beyond.


Services include: Research, Positioning, Concepting, Ideation, Naming, Branding, Creative Direction, Graphic & Interactive, Packaging, Products, Architecture, Interiors, Spaces, Communication, ...

20 people in their team
Speaks Dutch, English, French, German, Spanish... See more
11 projects in their portfolio
12 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2014
Founded in 2012
10 awards conferred

Services

6 services offered by Zware Jongens

Service name
Experience level

Related reviews
Starting from

  • Description
    Stacks of experience on brand strategy and branding for companies big and small; local and international.
    Skills in Branding & Positioning (59)
    namingmerk strategieontwerpmarketingbrand designcopywritingimage buildingvisuele identiteithuisstijlluxury branding+49
    Works in Branding & Positioning (11)
    Eclectic, sexy, bold but elegant - Branding & Positioning
    Timeless, positive &  clean-cut - Branding & Positioning
    A fresh vision for optical retail - Branding & Positioning
    A different take on greatness - Branding & Positioning
    Reviews in Branding & Positioning (8)
    Jan Bouw
    Coen Visser
    Timothy Verhofstede
    Eliane Gmuender
    Clients in Branding & Positioning (11)
    KerelBeverage | international
    YouOthers | international
    GIGANTBeverage | international
    Son of a CroqueFood | international

    Learn more about Branding & Positioning


  • Description
    From graphics to editorial to digital work and spatial concepts for retail, hospitality and beyond.
    Skills in Graphic Design (46)
    shopconceptBrandingVisual Identities & BrandingPackagingSignageBrand StrategyArt DirectionRetail DesignBrand IdentityTrade Fairs+36
    Works in Graphic Design (9)
    Eclectic, sexy, bold but elegant - Graphic Design
    Timeless, positive &  clean-cut - Graphic Design
    A dose of healthy change - Graphic Design
    A reimagination of takeaway - Graphic Design
    Reviews in Graphic Design (3)
    Karolien Emmers
    Michel Hons
    Ruben Driessen
    Clients in Graphic Design (9)
    GIGANTBeverage | international
    KerelBeverage | international
    YouOthers | international
    GigiRestaurants | national

    Learn more about Graphic Design


  • Description
    Advertising that doesn't irritate, bore or outrage.
    Skills in Advertising (17)
    social mediacommunicatieconceptenmarketing communicatiecommuniation conceptscommunicatie adviesdisruptive innovationdesign innovationcommunicatie campagnecampagnesmessaging+7
    Works in Advertising (6)
    Eclectic, sexy, bold but elegant - Advertising
    A fresh vision for optical retail - Advertising
    A different take on greatness - Advertising
    A beer that says it all - Advertising
    Clients in Advertising (6)
    HonsClothing & Accessories | regional
    YouOthers | international
    Son of a CroqueFood | international
    V160Sports | international

    Learn more about Advertising


  • Description
    Spatial, motion and 3D design for retail, hospitality and beyond.
    Skills in 3D (23)
    3Dmotion graphic3d designconceptontwikkelinghoreca designhospitality designretail brandingenvironmental graphic designinterieurdesignmotion graphic design+13
    Works in 3D (6)
    A fresh vision for optical retail - 3D
    A dose of healthy change - 3D
    A reimagination of takeaway - 3D
    A beer that says it all - 3D
    Clients in 3D (6)
    Van DijckPharmaceuticals & Biotech | regional
    YouOthers | international
    HonsClothing & Accessories | regional
    Chinese Box ClubRestaurants | national

    Learn more about 3D


  • Description
    Blurring the lines between providing traditional marketing services and working as a business development partner. From product innovation to innovative marketing concepts.
    Skills in Innovation (16)
    Research & Insightsinnovatieve marketinginnovatieve oplossingenmoonshot thinkinginnovatieglobal innovatieontwerp innovatiedesign innovatiemoonshotinnovation consulting+6
    Works in Innovation (6)
    Timeless, positive &  clean-cut - Innovation
    A fresh vision for optical retail - Innovation
    A dose of healthy change - Innovation
    A redefinition of nature - Innovation
    Clients in Innovation (6)
    HonsClothing & Accessories | regional
    StoneableArchitecture & Planning | international
    Van DijckPharmaceuticals & Biotech | regional
    GIGANTBeverage | international

    Learn more about Innovation


  • Description
    No content = no brand. We make sure you've got something to tell.
    Skills in Content Strategy (13)
    Campaigneditorial writingcopywriting advertisingWebsite Copywritingbrand storytellingcreative writingEditingStorytellingCopywritingTone of Voice+3
    Works in Content Strategy (5)
    A redefinition of nature - Content Strategy
    A beer that says it all - Content Strategy
    A prodigious offspring - Content Strategy
    A brand transformation that ups allure - Content Strategy
    Clients in Content Strategy (5)
    PietermanManagement Consulting | international
    KerelBeverage | international
    Son of a CroqueFood | international
    YouOthers | international

    Learn more about Content Strategy

In need of one of those services?

Ask Zware Jongens for a quote and get a reply in no time.



Portfolio

11 projects performed by Zware Jongens

Eclectic, sexy, bold but elegant
Eclectic, sexy, bold but elegant

Project made for Gigi in the Restaurants industry for a B2C audience in 2021.Zware Jongens helped to bring Italy to the cities of Belgium – beginning with Ghent, the Amsterdam and Antwerp-based creative studio have crafted the identity for GIGI, an Italian restaurant that proudly boasts a unique mix of cuisine and culture; blurring the lines between nightclub and eatery.Catch a glimpse: https://the-brandidentity.com/project/zware-jongens-devise-an-eclectic-sexy-bold-but-elegant-identity-for-italian-restaurant-gigiMore info:Feel free to contact us.

AdvertisingBranding & PositioningCopywriting+2
Read more
Timeless, positive &  clean-cut
Timeless, positive & clean-cut

Ongoing project for GIGANT in the Beverage industry for a B2C audience since 2022.Hailing from Adinkerke on the French/Belgian border, Gigant made its debut on the world’s brewing stage this year- with striking design, strategy, branding, and rollout by Zware Jongens.‘It’s Belgian. It’s beer. It’s great.’ A straight-talking slogan taken from the heart of the original concept. As soon as Zware Jongens began the project with client Kanaal One to launch a new beer, their vision was for something timeless, positive, and clean-cut. Little did they know that their conception and development of Gigant would lead to a cleanup at the 2021 World Beer Awards—taking home seven silver medals across categories of ‘Label Design’, ‘New Launch’, and ‘Best Bottle Range’, amongst others. The beers themselves also won taste awards, with Apéro Cult awarded a silver medal, and Yellow Stone receiving gold...Zware Jongens guided the client through the entire process from a draft idea, to a full concept, strategy, and aesthetic approach—including final handover with all the tools needed to kickstart Gigant and lead it to success: “From brand concept to positioning, from name and packaging to all sorts of goodies like signature glassware, apparel, and a jaunty website…Catch a glimpse:https://the-brandidentity.com/project/zware-zongens-elegant-identity-for-gigant-allows-the-belgian-brewerys-beer-to-speak-for-itself More info:Feel free to contact us.

Branding & PositioningCopywritingGraphic Design+2
Read more
A fresh vision for optical retail
A fresh vision for optical retail

Ongoing project for Hons in the Clothing & Accessories industry for a B2C audience since 2022.Light, bright, dynamic, and serene: Our concept & design for independent optician Optiek Hons proves that there is still unexplored terrain in the field.Through beautiful mirror panelling, clever grid-design, select materialisation, and a heightened consideration for how to enhance the experience of visiting the optician – the result presents an all-new vision for retail in the optical field.We envisioned a new experience for going to the optician, creating a sanctuary for the clients. Revealing many unexplored potentials of the field’s relation to space and its use along the way, the new Optiek Hons store contemplates the questions of how we see ourselves, and how others see us.Accompanying the physical space is a new brand identity, reflecting this same duality of ‘to see and be seen’ by utilizing multiple perspectives in photography and introducing a fresh typeface that takes inspiration from eye tests. With grown-up colours that mix utility and zeitgeist, the overall effect is a bright and enticing new look for Optiek Hons.Cath a glimpse: https://www.we-heart.com/2021/06/01/optiek-hons-dilsen-stokkem-zware-jongens/ More info: feel free to contact us.

3DAdvertisingBranding & Positioning+3
Read more
A different take on greatness
A different take on greatness

Ongoing project for V160 in the Sports industry for a B2B audience since 2022.Our client provides the highest standard in veterinary care, founded on the highest level of attention and diagnostics. Their premium client roster includes multiple Grand Prix and Gold medal winners around the world.We wanted to make the seldom recognised part of our client's role more recognizable, as it plays an important role and has an enormous impact on the life & success of a horse and its team.Catch a glimpse: https://worldbranddesign.com/zware-jongens-brands-world-stage-sport-horse-veterinarians/ More info: Feel free to contact us.

AdvertisingBranding & PositioningCopywriting+2
Read more
A dose of healthy change
A dose of healthy change

Ongoing project for Van Dijck in the Pharmaceuticals & Biotech industry for a B2C audience since 2022.We revamped the classic chemist experience – with its cold atmosphere and distance between the pharmacist and guest. Every element from the signage, atmosphere, customer service and of course the product range, is intended to facilitate healing in the guest as soon as they encounter the space.It is designed to make people feel positive about spending time in it.Catch a glimpse: https://www.dezeen.com/2017/01/17/zware-jongens-design-open-plan-welcoming-belgium-pharmacy-interiors-medical/ More info: Feel free to contact us.

3DBranding & PositioningGraphic Design+1
Read more
A reimagination of takeaway
A reimagination of takeaway

Project made for Chinese Box Club in the Restaurants industry for a B2C audience.With bright punches of colour, light and wording, this branding and design project gives takeaway food in the Deliveroo era a unique sense of experience and authenticity; a triumph in reimagining and bringing new life to an age-old concept.Catch a glimpse:https://www.we-heart.com/2019/10/01/chinese-box-club-weert-zware-jongens/ More info: Feel free to contact us.

3DBranding & PositioningCopywriting+2
Read more
Have a similar project?

Ask Zware Jongens for a quote and get a reply in no time.


Team

20 members in Zware Jongens's team

Zware Jongens cover
Story
Founded in 2014 by two ‘concept veterans’, Zware Jongens has since expanded its bases in the lowlands into a group of fearless makers and doers around the world.
Easily get in touch with Zware Jongens’s team

Send them a message and get a reply in no time.


Awards

Zware Jongens was awarded 10 times

Dezeen Awards, Longlisted2021-07-31Small Retail Interior

World Beer Awards, Silver2021-08-31Label Design
World Beer Awards, Silver2021-08-31New Launch
World Beer Awards, Silver2021-08-31Best Bottle Range
Highest Customer Satisfaction Award Nomination2020-11-30Client Experience

Best Restaurant Design2012-04-30Interior Design
World's Best Beer Design2018-11-30Packaging

Best Fast Casual Concept Nomination2018-10-31Concept

Best Hospitality Concept2017-07-31Experience

Red Dot Award2015-04-30Branding

Reviews

11 reviews for Zware Jongens

4.82/5
(11 reviews)
Miranda ProvoostFounder Gigant at Adicar nv
ServiceBranding & Positioning
SectorBeverage
Team1 - 10
4.75/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
Het bureau heeft geholpen om een totaal nieuw product een elegante identiteit te geven, deze identiteit is een weerspiegeling van onszelf, en de smaak van ons product. Dit Design doet de kwaliteit van het product uitstralen.
What did you enjoy the most during your collaboration?
we werden zeer vaak getriggerd om onze grenzen te verleggen.
Are there any areas for improvements?
Voor Finance 1 verzoekje : De verkoopsvoorwaarden apart mailen naast de factuur. Vergeet telkens dat dit samen staat en krijg dan 7 bladzijden, terwijl dan maar 1 blad hoeft te zijn.

Miranda Provoost recommends this agency


ServiceBranding & Positioning
SectorBeverage
Team1 - 10

Michel HonsOwner at Hons Optiek
ServiceGraphic Design
5/5
“Wij maken voor jou de knapste optiekzaak", ik herinner me jullie woorden nog alsof het gisteren was. Deze droom is intussen werkelijkheid geworden, dankzij Zware Jongens! Destijds kreeg ik de eerste renders te zien, en dacht … “tja mooi, fantastisch ... op ‘plaatje’…”. Maar niets is minder waar; ‘the real thing’ is adembenemend, beter zelfs nog dan dat ‘plaatje’! Een verademing om mijn vak in uit te oefenen; een verademing voor mijn klanten! Jullie goede communicatie, kordate opvolging en ijzersterke visie zijn maar enkele aspecten van jullie perfect uitgestippelde parcours! Als ik terugkijk naar het complete dossier & traject ben ik nog steeds onder de indruk van de gelaagdheid en detaillering in jullie werk. Amai! Van start tot finish en aftercare, jullie verzorgen alles! Topconcept, topvoorstelling, duidelijke plannen, helder uitgestippeld traject, de vele alternatieven. Niets is jullie teveel om het 'even na te kijken'. Service ten top, om nog maar te zwijgen over jullie messcherpe inzichten, visionaire ideeën en gevoel voor smaak. “Een droom om mee te werken”, zou ik zeggen. Ik ben dan ook uiterst trots op deze realisatie (van concept tot interieur tot branding) en zou die trots graag met jullie delen. Jullie zijn altijd meestal bescheiden en opereren ‘onder de radar’, maar jullie mogen stuk voor stuk trots zijn. Wat een team zeg. Ik ben dan ook echt blij dat ook jullie ‘carte blanche’ & ruimte gaf. Dat geeft de beste resultaten. Ieder zijn vak; schoenmaker blijf bij je leest. Ik zal jullie naam zeker delen en weet jullie te vinden bij toekomstige opportuniteiten. Team Zware Jongens, grote dank! Koningen! Toppers! Creatievelingen! Artiesten! We love you! Een uiterst tevreden klant.

ServiceGraphic Design

toon haveralsCEO at LIFE.be
ServiceBranding & Positioning
SectorConstruction
Team11 - 50
4.25/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
branding aligneren met evolutie van bedrijf na reorganisatie
What did you enjoy the most during your collaboration?
creatieve wokrshops/ goed voorbereide presentaties

toon haverals recommends this agency


ServiceBranding & Positioning
SectorConstruction
Team11 - 50

Worked with Zware Jongens?

Share your experience with us.

Write a review


Contact

Contact details of Zware Jongens

Details



  • HeadquarterAmsterdam, Netherlands

  • Antwerp, Belgium

  • London, Verenigd Koninkrijk

Zware Jongens-instagram
Sortlist logo

We are an independent partner who knows Marketing & Advertising agencies' competitive landscape. Tell us your needs and we'll tell you the agencies you must meet.

TwitterFacebookLinkedinInstagramYouTube
Sortlist
  • About
  • Jobs
  • Contact
For clients
  • How it works
  • Testimonials
  • Explore
For agencies
  • How it works
  • Testimonials
  • Pricing
  • I'm an agency
  • 2022 © Sortlist | 
  • All right reserved
  • Terms of Use
  • Privacy Policy
  • Help center
  • Countries
  • Languages