TSMGO | The show must go on (+ 12 reviews) | Sortlist
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TSMGO | The show must go on

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Logroño, Spain
Construimos y diseñamos marcas | Rationality drives emotion | Brand Consultants
Since 2009 with a simple vision: Strategic thinking + creativity always bring results. Rationality drives emotion. We are expert consultants on naming, name creation and brand transformation and management. We have a team of professionals specialized in brand consultancy, naming, multidisciplinary design, internal branding and brand management. We have ample experience in integrated corporate branding projects, brand architecture, naming, corporate identity and strategic brand management. The show must go on combinamos la racionalidad de la rentabilidad con la emoción que lleva a la acción. Estamos especializados en dotar de significado a nuestros proyectos, bien materializados en packaging renovado, en una identidad o en una marca. MARKETING & BRANDING Somos expertos en identidad corporativa. Sabemos cómo llegar a tu audiencia, despertar en ella sensaciones mediante un mensaje que transmita la esencia de tu marca. Ponemos rumbo e imagen a tus acciones comerciales, dotándolas de un diseño atractivo y un discurso rico en significado que destaque tus ventajas competitivas para crear experiencias de marca únicas. CONSULTORÍA ESTRATÉGICA Transformamos conceptos etéreos en una realidad tangible desde el germen de una idea de negocio. Te guiamos durante la totalidad del proceso de materialización de tu proyecto: desde la descripción de tu mercado, la concreción de tu plan de negocio y estrategia comercial, pricing , naming … hasta el lanzamiento del producto final. PACKAGING El 75% de la compra tiene lugar en el punto de venta. El packaging que presenta tu producto se convierte en tu vendedor silencioso, gracias al que maximizar las oportunidades de venta. Hablamos el lenguaje visual de tu audiencia, conocemos los códigos del sector y sabemos cómo generar productos de gran atractivo con marcas reconocibles. Situamos tu imagen en el mercado, desde la configuración de tu portfolio hasta el diseño de un imaginario gráfico capaz de crear una experiencia de consumo memorable. The show must go on we combine the rationality of the profitability with the emotion who drives action. We are specialized in giving meaning to our projects, either by materializing them through a renovated packaging, a new identity or through a brand. MARKETING & BRANDING We are experts in corporate identity. We know how to reach your audience, how to stir their emotions by creating a message that transmits the essence of your brand. We set the course and image of your commercial actions, providing them with an attractive design and a meaningful content which enhance your competitive advantages to create unique brand experiences. STRATEGIC CONSULTANCY We transform abstract concepts into tangible reality from the seed of a business idea. We guide you through the whole process of making your project happen. From your market description, the concreteness of your business plan and your commercial strategy, pricing , naming … until the final product launch. PACKAGING 75% of the purchase takes place at the point of sale. The packaging presenting your product becomes your silent salesperson, which maximizes your selling opportunities. We speak the visual language of your audience, we know the industry codes and how to yield compelling products with recognizable brands. We place your corporate image in the market, from the configuration of your portfolio to setting up graphic imagery capable of create memorable consuming experiences.
6 people in their team
Speaks English, French, Spanish
37 projects in their portfolio
Works remotely across the globe
Sortlist member since 2018
Founded in 2009
24 awards conferred
Open website

Services

16 services offered by TSMGO | The show must go on

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  • Description

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    Skills in Branding & Positioning (15)
    Brand IdentityBrand PositioningVisual Identities & BrandingLogo DesignBrand StrategyBrand ContentRebrandingBrand Activationbrandingrebranding+5
    Works in Branding & Positioning (32)
    ABADÍA ESPAÑOLA | Devoción por la cerveza - Branding & Positioning
    VINE ROOTS | The memory of the terroir - Branding & Positioning
    OPTIK - Branding & Positioning
    PERSPECTIVA MOMA | Arquitectura de una marca - Branding & Positioning
    Reviews in Branding & Positioning (8)
    Javier B.
    Rebeca
    Elena Pilo
    Josep V
    Clients in Branding & Positioning (32)
    GUARDA DE LEDAWine & Spirits | international
    PressumiaFarming | international
    EASY MIXERSWine & Spirits | international
    GIL-BERZALWine & Spirits | international

    Learn more about Branding & Positioning


  • Description

    No description provided for this service.

    Skills in Graphic Design (10)
    NamingLogo DesignCorporate BrandingCreación y desarrollo de marcasDiseño de logotipos y marcasDiseño de logotiposBrand identity, Logotype, Corporate brochure, Guideline, Annual report, Mailing, Leaflet, Folder, Brochure, Catalogue, Programme, Poster, Advertising, Magazine, Newsletter, Packaging, Display, Presentation, Stand, Monumental advertising, Sign, Promotional gift, Web design, Emailing, Bannering, CD-Rom, Interactive pdf, Social Network visualsDiseño de marcas corporativasDiseño de LogoLogo Graphic Design
    Works in Graphic Design (15)
    SERPIS - Graphic Design
    YAP, la arquitectura transforma el espacio - Graphic Design
    LA RIOJA TURISMO | Reserva para volver - Graphic Design
    LESAYRA, playing law differently - Graphic Design
    Review in Graphic Design (1)
    Carlos Rubio Villanua
    Clients in Graphic Design (15)
    HOJIBLANCA BLENDS | DEOLEOFarming | international
    Varias Compañías (Kaiku, Hojiblanca, Deoleo...)Food | national
    FUNDACIÓN ARQUIAArchitecture & Planning | national
    ISABEL ACEDO | FisioterapiaHospitals & Healthcare | regional

    Learn more about Graphic Design


  • Description
    Despliegue de la estrategia en el ámbito digital
    Skills in Digital Strategy (7)
    EcommerceEstrategiadigital addigital commerceSEO Servicesweb pageSEO
    Works in Digital Strategy (10)
    LA RIOJA TURISMO | Reserva para volver - Digital Strategy
    LESAYRA, playing law differently - Digital Strategy
    EASY MIXERS | Reinventing the classic cocktail bar - Digital Strategy
    Pressumia | a haven full of good fruit - Digital Strategy
    Clients in Digital Strategy (10)
    LESAYRABanking & Financials | international
    LA RIOJA TURISMOTravel & Leisure | international
    PressumiaFarming | international
    EASY MIXERSWine & Spirits | international

    Learn more about Digital Strategy


  • Description
    Creación de branded content y campañas
    Skills in Advertising (5)
    diseño de página webPublicidad 360ºcampañasPublicidad 360ºDiseño de marca
    Works in Advertising (4)
    LA RIOJA TURISMO | Reserva para volver - Advertising
    EASY MIXERS | Reinventing the classic cocktail bar - Advertising
    KAIKU MINIS | Your creamy moment - Advertising
    ARQUIA PROXIMA | A changing sector - Advertising
    Clients in Advertising (4)
    KAIKU MINISUtilities | national
    LA RIOJA TURISMOTravel & Leisure | international
    EASY MIXERSWine & Spirits | international
    FUNDACIÓN ARQUIAArchitecture & Planning | national

    Learn more about Advertising


  • Description

    No description provided for this service.

    Skills in Event (1)
    Lancement de Produit
    Work in Event (1)
    NUEVA NORMALIDAD - Event
    Client in Event (1)
    NUEVA NORMALIDADNon-profit | national

    Learn more about Event


  • Description

    No description provided for this service.

    Skills in Web Application (1)
    Arquitectura de software

    Learn more about Web Application


  • Description

    No description provided for this service.

    Skills in Product Management (3)
    Estrategia de productoMarketing de productoGestión del ciclo de vida de los productos
    Work in Product Management (1)
    A.A. AROMA DE ABEJA - Product Management
    Client in Product Management (1)
    A.A. Aroma de AbejaFood |

    Learn more about Product Management


  • Description

    No description provided for this service.

    Skills in Marketing (4)
    Impacto socialMarketing de lujoMarketing B2CMarketing internacional
    Work in Marketing (1)
    Lanzamiento productos branding, marketing y packag - Marketing
    Client in Marketing (1)
    Varios clientesFood | international

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  • Description

    No description provided for this service.

    Skills in Packaging (2)
    Embalaje personalizadoEmbalaje sostenible
    Works in Packaging (16)
    ABADÍA ESPAÑOLA | Devoción por la cerveza - Packaging
    FREEBOOTER - Packaging
    MONCALVILLO MEADERY - Packaging
    VINE ROOTS | The memory of the terroir - Packaging
    Clients in Packaging (16)
    FreebooterWine & Spirits |
    Moncalvillo MeaderyFood |
    Raíces de vidWine & Spirits |
    ÓpticaWine & Spirits |

    Learn more about Packaging


  • Description

    No description provided for this service.


    Learn more about Photography

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Team

6 members in TSMGO | The show must go on's team

TSMGO | The show must go on cover
Story¿Otra consultora de marca?¿estáis locos? Evitamos desde nuestro origen recurrir al tópico: “lo hicieron porque no sabían que era imposible”. Creemos que nuestro trabajo es ayudar a las empresas y sus equipos a construir marcas que aporten valor en la vida de las personas más allá de los productos o servicios que venden
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Awards

TSMGO | The show must go on was awarded 24 times

Anuaria2023-7-1Selección mejor packaging
Latampack2023-11-1Selección mejor envase de alimentos
Laus2016-4-30Packaging

Best Awards2020-4-30Branding

Best!N Food2024-4-1Oro
German Design2018-3-31Packaging

Anuaria2024-1-1Anuaria de Oro al mejor packaging
Best Of Wine Tourism Bilbao - Rioja2019-6-1Innovative Wine Tourism Experience
Best!N Food2020-9-1Gran Premio en Best Branding
WINA World Independent Advertising Awards2022-6-1Packaging
WINA World Independent Advertising Awards2022-6-1Branding
Pentawards2022-9-1Bronze
Premios Nort2023-3-1Mejor diseño de packaging
Best!N Food2023-4-1Packaging. Oro
WINA2023-6-1Honorable Mention PACKAGING / ALCOHOLIC BEVERAGES
Arcapack2023-7-1ORO. Mejor packaging de Alimentos
Premios Mercurio2011-6-1Marketing
IPA Awards2020-6-1Selección Innovación
Arcapack2023-7-1Selección mejor packaging de Alimentos
Premio a la Internacionalización2013-7-1
Arcapack2023-7-1Premio ARCAPACK al mejor packaging de Bebidas, diseño de botella y/o etiqueta
Laus2018-4-30Packaging

German Design2017-3-31Packaging

The Dieline Outsantding Achievement2017-7-31Packaging


Reviews

12 reviews for TSMGO | The show must go on

5/5
(12 reviews)
DL
David LaraDirector at Lara y Ochoa S.L.
ServiceBranding & Positioning
SectorHospitals & Healthcare
Team1 - 10
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Necesitábamos un servicio completo de branding y difusión de nuestro servicio.

What did you enjoy the most during your collaboration?La ilusión, ambición y resolución de los proyectos.

Are there any areas for improvements?No. Servicio 360 Ideal.

David Lara recommends this agency


ServiceBranding & Positioning
SectorHospitals & Healthcare
Team1 - 10

AN
Abraham NájeraPartner at Lesayra
SectorLegal Services
Team1 - 10
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Creating and developing our whole company image in a different way.

What did you enjoy the most during your collaboration?How easy it is working with Ricardo and his team, and how they know their market and contribute with ideas that match our needs.

Abraham Nájera recommends this agency


SectorLegal Services
Team1 - 10

RS
Ramóng SPDirector Comercial at Grandes Viñedos
ServiceBranding & Positioning
SectorBeverage
Team11 - 50
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Ayudarnos en nuestra marca y definición de la gama de productos para abordar el mercado internacional

What did you enjoy the most during your collaboration?El conocimiento específico que tienen en el mundo del vino y del ámbito global, proponen soluciones y sobre todo no se centran en la parte artística como otros estudios sino que aportan conocimiento comercial concreto.

Ramóng SP recommends this agency


ServiceBranding & Positioning
SectorBeverage
Team11 - 50

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Contact

Contact details of TSMGO | The show must go on

Details



  • HeadquarterAv. Lope de Vega, Logroño, La Rioja, Spain

  • 4466 Jefferson St, Napa, CA 94558, EE. UU.

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