Marcel Digital, Chicago | Sortlist

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Marcel Digital Chicago, United States

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Now Marcel Digital. Certified Google partner. Boutique digital marketing agency offering Search Engine Marketing (SEO, PPC), Web Dev, Analytics, CRO & Social Media Marketing. Our main objective is to bring transparency to our client’s digital marketing solutions. We aim to become the catalyst for a successful digital strategy. We value the following: our team of “A” players, letting data drive decision making, transparency, and brutal honesty. Marcel Digital is an agency that behaves much more like a consultancy. Over the past 5 years, we have been developing proprietary software called Serpico. This digital detective software provides us real-time unique data to help us achieve our clients’ goals and is like nothing currently on the market today. Additionally, we are full-stack and responsive. Systems, networking, website development, marketing; we can expand to full service or shrink down and plug into almost any need quickly and easily. Our Google Analytics Certified Partnership goes beyond individual certifications. It offers Marcel Digital the opportunity to get behind the curtains of Google to better understand their newest technologies, beta opportunities and strategies. Continuous training is extremely important to our company. We know that technology changes and must be adapted fluidly to fit your goals. You will not find a more technically sound account management team or a more client friendly team of digital strategists. Behind our awards, certifications and credentials are a group of passionate and talented individuals who care about their work. We pride ourselves in our people and their abilities.
Speaks English
2 projects in their portfolio
Sortlist member since 2015
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Services

1 service offered by Marcel Digital

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  • Description
    Budget depends on the size, scope and functionality of your website and business vertical
    Works in SEO (2)
    SEO for a manufacturing company - SEO
    SEO for a luxury eCommerce retail company - SEO
    Clients in SEO (2)
    Luxury Goods eCommerce StoreRetail | regional
    Manufacturing CompanyIndustrial Goods & Services | regional

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Portfolio

2 projects performed by Marcel Digital

SEO for a manufacturing company
SEO for a manufacturing company

Project made for Manufacturing Company in the Industrial Goods & Services industry for a B2B audience.MISSION & GOALSThe retailer wanted to increase its organic search engine traffic from qualified visitors and ultimately drive more lead generation through its website without sacrificing ecommerce sales. Marcel’s mission was to rebuild traffic after an under-optimized web migration and help optimize user paths from entry to conversion.ACTION PLAN- Identify and build traffic driving segments with greatest conversion potential- Realign purchase process based on usability testing findingsTACTICS- Delivery of content recommendations and optimization to enhance user experience and search rankings- Optimized local listings to complement specific content on the website- Paid search campaign to build targeted traffic- Monthly analytics benchmarking and evaluation of progressRESULTS48% increase in organic revenue15% increase in organic traffic51% increase in organic focus area traffic

SEO
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SEO for a luxury eCommerce retail company
SEO for a luxury eCommerce retail company

Project made for Luxury Goods eCommerce Store in the Retail industry for a B2C audience.MISSION & GOALSThe retailer wanted to increase its organic search engine traffic from qualified visitors and ultimately drive more sales through its website. Marcel’s mission was to build traffic for search terms consistent with the retailer’s designer branded inventory.ACTION PLANIdentify strongest traffic-driving product brands. Prioritize search engine optimization (SEO) efforts around those brands, for on-site, off-site and content building efforts.TACTICS-Title tag and URL structure optimization to work in conjunction with link-building strategy-Content recommendations and optimization-Monthly analytics benchmarking and evaluationRESULTS- 365% increase in organic traffic- 266% increase in organic revenue

SEO
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  • HeadquarterSuite 211 Chicago, IL 60654 United States