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Epic Marketing

Epic Marketing may seem like just another digital marketing company in the Salt Lake City area, but don’t let our mild-mannered demeanor fool you. We pride ourselves not only on our award-winning fulfillment, but on viewing our clients as partners and not paychecks. Too many agencies nowadays have a churn and burn model, whether they realize it or not. We’re different. Our clients stick with us for much longer than the industry average because we’re invested in seeing them succeed. We grow with them. Because of this we turn a fair number of clients down. We’re not content to run a campaign for a few months only to have the client cancel because they don’t feel like they’re getting what they paid for. We help our clients through every step of the advertising process, from branding to PPC, from web development to SEO.
30 people in their team
Speaks English
1 project in their portfolio
Works remotely across the globe
Sortlist member since 2018
Founded in 2005
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15 services offered by Epic Marketing

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  • Description
    When you started your business, you agreed to participate in a universal challenge:
    Convincing your audience that you offer a legitimate, trade-worthy service or product. Today, this is only half of the challenge. In 2018, the challenge of making your business appealing to machine-based algorithms is second in importance to making it appealing to the people who will actually read it! Queue our local SEO agency.

    Here at Epic, we take your search engine optimization campaigns to new heights; leveraging everything one can know about Google’s algorithm, then turning that knowledge into calculated, data-driven adjustments to your site.

    SEO is NOT a “one size fits all” solution. Any Utah SEO agency can help you comply with “best practices” but there is an inherent fallacy in thinking best practices will produce the best rankings.

    Like your customers, Google and Bing need to see that you’re offering something unique. Once you’re complying with local SEO best practices, you’ve essentially made your website into a blank canvas.
    Skills in SEO (2)
    Local SEODIGITAL MARKETING SOLUTIONS BUSINESS CONSULTANCY SOLUTIONS SOFTWARE & IT SOLUTIONS Google AdSense Google AdWords Content Marketing Email Marketing Campaigns Pay Per Click Campaigns Retargeting Marketing Search Engine Optimization Social Media Marketing Influencer Marketing Digital Advertising Conversion Optimization Website Analytics Creative strategy Audio, video, & TV Print & outdoor Display, mobile, & social Branded content Events & experiential Search technology strategy Search content strategy Search social strategy Local optimization Competitive inbound analysis Paid search Creative strategy Audio, video, & TV Print & outdoor Display, mobile, & social Branded content Events & experiential Content strategy Publishing management Long-form editorial Social content Creative concepting Live-action production Photo & art production 2D & 3D motion design CGI Post-production Social strategy Communications strategy Social campaigns Community management Media relations Influencer engagement Events & experiential Analytics Media design analysis Connections planning Media planning Investment activation Measurement & optimization Business Future-casting Digital transformation Customer experience strategy Business planning & modeling Growth opportunities Technology strategy Operational excellence Business innovation Growth opportunities Opportunity identification New products & services Concepting & prototyping In-market pilots Operationalizing Brand positioning Naming Brand governance Integrated marketing strategy Brand tracking Brand identity and design Brand architecture Employee engagement Brand capability development Data strategy Brand & social analytics Data visualization Platform implementation Data mining & modeling Machine learning & AI Data monetization Contextual research Quantitative research Usability testing User personas & scenarios Market segmentation Business Plans Construction Resume Reviews and Creation Logo Designs Digital products Responsive websites Mobile & connected device apps Voice & text interfaces Service design Data & sensor design In-store Intranets Experiential environments Retail environments Physical products Packaging Hardware User personas & scenarios Customer journey mapping Customer experience Blueprint & storyboarding Organizational design Business process design Call center scripts Employee engagement Workplace design Technology strategy Enterprise Resource Planning Software (ERPs) Technology road mapping Digital capabilities assessment Platform evaluation & selection Tech innovation enablement Optimization & quick wins Agile organizational transformation Product development Design system Software architecture DevOps Cloud security Artificial Intelligence Data engineering Innovation acceleration Creative engineering IoT Conversational Interfaces AR / VR CRM strategy CRM ecosystem development Loyalty initiatives Digital customer service Marketing automation Customer data management
    Work in SEO (1)
    VASA Fitness Website Design - SEO
    Client in SEO (1)
    VASA FitnessSports | national

    Learn more about SEO

  • Description
    Image Based Display Ads
    Our PPC and graphic design teams work together to create display ads that contain three vital elements:

    • Brand Consistency. More important than flashy or attractive, the ad should replicate the look and feel of the site they are about to land on.
    • Optimized for Conversion. Whether it be A/B testing or market research, we’re interested in finding imagery and messaging that not only generates clicks, but conversions as well.
    • High-Quality Aesthetic. Design, even for ads, is an art of passion. No attention to detail is spared in the creation process. If it is (quite literally) going to be on “display”, we’re going to make sure it’s work you can be proud of.

    Google and Bing Shopping Ads
    Shopping ads are built for conversion. Shopping ads require an image and a price which takes away any element of surprise for your clicker. Your audience can “window shop” your product and you’re only charged when they click.

    Because they can immediately see the most important information about your product, (e.g. what it is, what it looks like, and how much it costs) shopping ads generally have much higher conversion rates. If you sell a physical product through your website and are not running shopping ads you are likely leaving money on the table your competitors will gladly take.

    Facebook Ads
    With over 1.86 billion active users, it’s no wonder that many companies view Facebook ads as a crucial part of their PPC marketing plan . Facebook’s options for PPC are both extensive and effective.

    No social platform is more informed about their users psychographic and demographic information than Facebook. When you advertise with Facebook, you receive access to one of the world’s most comprehensive informational advertising databases. This allows you to segment your audience, through hundreds of different variables and in a very precise and granular manner.

    Instagram Ads
    Thanks to Facebook’s acquisition of Instagram, all Instagram ad campaigns are created and managed through Facebook’s Ad Manager. This means creating an audience with the same levels of granularity as Facebook but perhaps at a better price. The average CPM (cost per thousand impressions) of an Instagram ad on mobile is 19¢ less than Facebook.

    Instagram also dedicates more pixel space to its advertisers than any other platform. Users are forced to scroll past your ad or engage with it. So whether the goal of your ad campaign is to drive people to your website, return them to their abandoned shopping cart or simply to provide them with a branding experience, Instagram ads comes as a highly versatile solution to meet the needs of your business.

    YouTube Ads
    Skippable pre-roll ads on YouTube were created to facilitate a win-win for both the audience and the advertiser. If your consumer is watching a one minute video, YouTube bills the advertiser when the consumer finishes your ad or watches at least 30 seconds. These ads are designed so that users can watch ads that they feel are applicable to them and businesses only get charged for impressions they can be assured are quality.

    YouTube brings an affordable audio visual solution to businesses like yours. YouTube ads look to educate and create a meaningful and impactful touchpoint with potential customers.

    LinkedIn Ads
    Growing from 37,000 members in 2009 to approximately half a million today, LinkedIn has swiftly established itself as the best advertising medium in the B2B community. Never before have businesses been able to avoid gatekeepers, and streamline their communication directly to decision makers so efficiently and at such a low cost.
    Skills in Online Advertising (7)
    Advertising CampaignLinkedIn AdsDisplay MarketingYoutube AdvertisingPay-Per-ClickAB TestingFacebook Ads
    Work in Online Advertising (1)
    VASA Fitness Website Design - Online Advertising
    Client in Online Advertising (1)
    VASA FitnessSports | national

    Learn more about Online Advertising

  • Description
    Digital advertising provides the ability to laser-focus a campaign and directly track behavior. Digital allows us to isolate demographic and even psychographic information. It easily adapts with AI, marketing automation, machine learning, and more. It is scaleable and quickly adaptable depending on events and market pressures. However, digital is not a silver bullet. It struggles to find the consumer's why, much of its tracking is misleading or unimportant, it is quickly dismissable by consumers, etc.

    Traditional advertising (print, radio, TV, outdoor) is limited on direct attribution and slow to adapt (due to production timelines and deadlines), but it is far from dead. These traditional channels often are more trusted and "real" to consumers, as many of them are true physical touches (direct mail, print, billboard). Studies have shown that consumers continue to rank TV and print as the most trustworthy of all media channels, while social media and digital rank at the bottom of the list.

    If traditional is dead, then why do digital companies advertise via print, billboards, TV?
    In the real world there is a delicate balance between digital and traditional channels. Most successful advertisers will understand their audience and how each channel can best target that audience with a compelling message. You need to develop a team of channels that best accomplishes your goals with your core audience.
    Skills in Advertising (4)
    Marketing AutomationAttribution MarketingDigital advertisingMachine Learning
    Work in Advertising (1)
    VASA Fitness Website Design - Advertising
    Client in Advertising (1)
    VASA FitnessSports | national

    Learn more about Advertising

  • Description
    Conversion Focused Web Design
    It’s a click-happy world out there. Approximately half of the world’s internet browsers spend fewer than 15 seconds on a website before clicking out. We understand not just what keeps people on a site, but what kinds of calls to action, and design elements inspire, clicks, calls and form fills.

    Wordpress Web Design
    WordPress hosts approximately 20% of the world wide web and there’s a good reason for that. WordPress is customizable, easily integrated with tools and widgets and familiar to developers and web designers around the globe. Our WordPress design team can create a customized solution giving your all the assistance you need with back-end development without having to compromise on front-end accessibility

    Responsive Web Design
    According to Adobe, 80% of consumers stop engaging with a piece of content if it does not display well on the device they’re using. Your site is being rendered on everything from 4 inch phone screens to 38 inch ultra wide monitors. Optimizing your site for every screen size is key for a favorable user experience.

    AMP Web Design
    (AMP) stands for accelerated mobile page. With roughly 60% of searches now being performed on a mobile device, search engines have never been more vocal about the importance of a flawless mobile experience. The average AMP page loads in less than one second! Compared to their 19 second average mobile page counterpart, AMP pages have won favor with search engines and users everywhere. If you’re tired of seeing high bounce rates and low visitor interaction on your site, it might be time to get AMPed.

    Ecommerce Store Web Design
    Get your visitors from your home page to your checkout page within seconds, not minutes. Whether you’re looking for a simple, quick checkout process or robust product and sales presentation, we use the latest development technology to keep your online store running quickly and efficiently.

    SEO Integrated Web Design and Content
    As ironic as it sounds, web design isn’t always designed for the web itself. Making a modern and navigable site is only half the battle. Once you’ve designed or redesigned a site, you also want traffic to it! Because web designers and marketers are often siloed or separated in their workspace, their two jobs seldomly overlap with one another. At Epic, things are different. We conduct extensive keyword research, predetermine landing pages, and blueprint a crawlable site structure all before the site ever goes live. If you’re going to go to the trouble of designing or redesigning your site, shouldn’t you also maximize its potential to be found?
    Skills in Website Creation (3)
    Responsive Web DesignBack-End DevelopmentSmall Business Web Design
    Work in Website Creation (1)
    VASA Fitness Website Design - Website Creation
    Client in Website Creation (1)
    VASA FitnessSports | national

    Learn more about Website Creation

  • Description

    No description provided for this service.

    Learn more about Social Media

  • Description

    No description provided for this service.

    Skills in Digital Strategy (4)
    Call CenterIntegrated MarketingCustomer Relationship ManagementMarketing Strategy

    Learn more about Digital Strategy

  • Description

    No description provided for this service.

    Skills in Web Application (1)
    Software Architecture

    Learn more about Web Application

  • Description

    No description provided for this service.

    Skills in Data Consulting (1)
    Data Visualization

    Learn more about Data Consulting

  • Description

    No description provided for this service.

    Skills in Copywriting (1)
    Storyboard Writing

    Learn more about Copywriting

  • Description

    No description provided for this service.

    Skills in Artificial Intelligence (1)
    Machine Learning

    Learn more about Artificial Intelligence

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