About Clarity Coverdale Fury Advertising
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CCF is an independently owned, full-service advertising agency based in Minneapolis, MN. For 37 years we have been building brands and creating campaigns that inspire target audiences to take the desired action.
We have a team of amazing people who are passionate about helping marketing and advertising executives discover how to feed the connection between their brand and consumers and inspire brand advocates. Digital or offline, it’s connections that are remembered.
Our team is built with experienced strategists and expert storytellers and our capabilities include:Brand development Creative/design/video production Media planning/buying/analytics Digital (web build and design, content strategy, mobile, ads, etc.) Social media/public relations/consumer experience events
Clients partner with CCF to create engaging digital and offline advertising marketing and communications. Our clients come mostly from the health and wellness, consumer packaged goods, tourism/destination, financial and cause-marketing industries. We specialize in marketing to Conscious Consumers.
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Check the latest works made for our clients
Life HappensSeptember 2016
The videos, with a creative theme of “Life Happens,” show the Wings mobile app as hero in a variety of humorous everyday life situations. Each video lightheartedly illustrates the idea that you can’t always plan for life, but now you can at least bank for it using the Wings Financial mobile app.
While the original assignment was to create just (1) television spot, CCF effectively bundled resources to produce a total of (8) individual spots. The 30-second “Life Happens” spot will run through broadcast channels, while the remaining shorter spots will provide supporting content on digital and web media.
Wings Financial holds a unique position in the marketplace. They not only offer their members a full range of products and services with outstanding personal service not found at large, traditional banks, but also provide cutting-edge technology in their branches and innovative online, mobile tools and features. CCF has been Wings Financial’s agency of record since 2011.
Red Gold Tomatoes WebsiteSeptember 2016
Red Gold Tomatoes Website
The full website redesign for Red Gold Tomatoes featured a simplified navigation, an updated design to achieve a modernized appearance and a more user-friendly experience. CCF also restructured the featured recipes to create a higher level of visual appeal, as well as designed a number of new functional widgets to allow Red Gold Tomatoes to showcase relevant recipes throughout the site. The agency partnered with Aptera, a development company based in Fort Wayne, Indiana.
“Our focus was 100% on the user experience. And by doing this we developed a site that our users put on par with many of the larger nationally recognized food and recipe sites,” said CCF President Rob Rankin.
“This project’s success is due in large part to a sound strategic plan implemented through great collaboration among client, vendor and agency. Together, we built a site that not only inspires visitors to cook great tasting recipes but elevates the rich history that makes Red Gold Tomatoes so unique,” said CCF Director of Interactive, Kathy Schlecht.
We All Pay billboardNovember 2014
We All Pay billboard
Clarity Coverdale Fury Advertising, based at Minneapolis, United States has been asked to develop We All Pay billboard for their brand ClearWay MinnesotaProduct: Anti Smoke Campaign in 2011. This customer case is known in the marketing & communication market for Commercials Archive, Outdoor, Public awareness, Anti-smoking, ClearWay Minnesota Adverts.
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