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blackcoffee
Blackcoffee is a Boston based brand consultancy, partnering with brands in transition to clarify, simplify and amplify brand value. We specialize in brand strategy and brand identity to help brands, big and small solve their most pressing brand and business challenges. Brand Strategy Workshops Brand Mapping Research Brand Positioning Brand Architecture Brand Identity Image Mapping Research Naming & Nomenclature Systems Visual Identity Packaging Top 100 Naming Companies THE MANIFEST – 2019 Top Naming Consultants in Boston THE MANIFEST – 2019 Best Branding Agency Boston TopBrandingCompanies.com – 2018 Top 100 Branding Agencies in the World THE MANIFEST – 2018 #1 Branding Agency in Massachusetts CLUTCH – 2018 #1 Branding Company in Boston AGENCY LIST – 2018 Top 100 Branding Companies CLUTCH – 2018 Top 100 Naming Companies CLUTCH – 2018 #1 Naming Company in Massachusetts CLUTCH – 2018 Best Branding Agencies in Boston UPCITY Top 100 Naming Companies THE MANIFEST – 2019 Top Naming Consultants in Boston THE MANIFEST – 2019 Best Boston Branding Agency TopBrandingCompanies.com – 2019 Top 100 Branding Agencies in the World THE MANIFEST – 2018 #1 Branding Agency in Massachusetts CLUTCH – 2018 #1 Branding Company in Boston AGENCY LIST – 2018
3 people in their team
Speaks English
Works remotely across the globe
Sortlist member since 2018
Founded in 1994
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Services
9 services offered by blackcoffee
Description Whether you have an established brand or are launching a new one, defining your brand is about refining your business. Because it’s how you define your competitive advantage that will ultimately determine whether or not you’ll have one.
Transforming research into insight and insight into strategy, we empower businesses with clarity and focus. Through Brand Mapping, Brand Positioning and Brand Architecture, we partner with our clients to define what their brand stands for today and where it will stand tomorrow.Skills in Branding & Positioning (9) NamingBrand ArchitectureBrand PositioningBrand StrategyBrand IdentityBrand NamingBrand Statements and MessagingBrand researchWorkshops
Learn more about Branding & PositioningDescription There is a big difference between bringing a brand to market and bringing a brand to life. The signals you choose to articulate your brand message tell consumers how they should react to it.
By tapping into people’s sensory inputs, we identify and develop brand signals that articulate brand experience. Image Mapping, Verbal Identity, Visual Identity and Packaging Identity are just a few of the tools we use to provide the structure and flexibility for your brand to adapt to its environment and consumers’ ever-changing expectations.Skills in Graphic Design (5) Packaging DesignNamingBrand IdentityBrand NamingDIGITAL MARKETING SOLUTIONS BUSINESS CONSULTANCY SOLUTIONS SOFTWARE & IT SOLUTIONS Google AdSense Google AdWords Content Marketing Email Marketing Campaigns Pay Per Click Campaigns Retargeting Marketing Search Engine Optimization Social Media Marketing Influencer Marketing Digital Advertising Conversion Optimization Website Analytics Creative strategy Audio, video, & TV Print & outdoor Display, mobile, & social Branded content Events & experiential Search technology strategy Search content strategy Search social strategy Local optimization Competitive inbound analysis Paid search Creative strategy Audio, video, & TV Print & outdoor Display, mobile, & social Branded content Events & experiential Content strategy Publishing management Long-form editorial Social content Creative concepting Live-action production Photo & art production 2D & 3D motion design CGI Post-production Social strategy Communications strategy Social campaigns Community management Media relations Influencer engagement Events & experiential Analytics Media design analysis Connections planning Media planning Investment activation Measurement & optimization Business Future-casting Digital transformation Customer experience strategy Business planning & modeling Growth opportunities Technology strategy Operational excellence Business innovation Growth opportunities Opportunity identification New products & services Concepting & prototyping In-market pilots Operationalizing Brand positioning Naming Brand governance Integrated marketing strategy Brand tracking Brand identity and design Brand architecture Employee engagement Brand capability development Data strategy Brand & social analytics Data visualization Platform implementation Data mining & modeling Machine learning & AI Data monetization Contextual research Quantitative research Usability testing User personas & scenarios Market segmentation Business Plans Construction Resume Reviews and Creation Logo Designs Digital products Responsive websites Mobile & connected device apps Voice & text interfaces Service design Data & sensor design In-store Intranets Experiential environments Retail environments Physical products Packaging Hardware User personas & scenarios Customer journey mapping Customer experience Blueprint & storyboarding Organizational design Business process design Call center scripts Employee engagement Workplace design Technology strategy Enterprise Resource Planning Software (ERPs) Technology road mapping Digital capabilities assessment Platform evaluation & selection Tech innovation enablement Optimization & quick wins Agile organizational transformation Product development Design system Software architecture DevOps Cloud security Artificial Intelligence Data engineering Innovation acceleration Creative engineering IoT Conversational Interfaces AR / VR CRM strategy CRM ecosystem development Loyalty initiatives Digital customer service Marketing automation Customer data management
Learn more about Graphic DesignDescription No description provided for this service.
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Skills in Digital Strategy (5) Customer Relationship ManagementMarketing ResearchMarketing StrategyCall CenterIntegrated Marketing
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Skills in Web Application (1) Software Architecture
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Skills in Data Consulting (1) Data Visualization
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Skills in Copywriting (1) Storyboard Writing
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Team
3 members in blackcoffee's team
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Details
http://www.blackcoffee.com
- Headquarter840 Summer St, Boston, MA 02127, USA