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Affinity Culture

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Profile verified by its owner

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Location of Affinity Culture

Show addresses3139 W Holcombe Blvd, Houston, TX 77025, USA50 Stanley St, Central, Hong Kong
Affinity Culture location

Languages spoken by Affinity Culture

EnglishMandarin ChineseSpanish

Services (2) offered by Affinity Culture

Contact info for Affinity Culture

Team members (2) at Affinity Culture

Marc Bacani
Guido Falconi

Industries where Affinity Culture worked

  • Clothing & Accessories
  • E-commerce
  • Technology Hardware & Equipment
Affinity Culture cover picture

Affinity Culture

About Affinity Culture

Having worked in the competitive Asia to America marketing world we have decided to bring our skills to our hometown. Affinity culture is a full-stack, agile marketing agency that builds your brand’s digital community to cement your online and offline brand loyalty.

We build a digital brand targeted...

Having worked in the competitive Asia to America marketing world we have decided to bring our skills to our hometown. Affinity culture is a full-stack, agile marketing agency that builds your brand’s digital community to cement your online and offline brand loyalty.

We build a digital brand targeted at specific launch locations in the U.S. Market utilizing:

🚀Social Media Strategy

🚀Social Media Ads

🚀Influencer Strategy

🚀Content Marketing

🚀E-Commerce Websites

🚀Pop-Up Stores

More than just clickbait, our aim is to build relationships. Our strategy is to test message, design, and demographics to find segments that will not only buy into the brand but will also engage in the brand’s story, thus creating lasting and fruitful relationships.

“We founded Affinity Culture as an international marketing and branding agency to help companies build brand affinity in new cultures. To accomplish this first, we learn your brand, gaining an intimate understanding. To us, marketing is about combining our knowledge of the brand with an understanding of the market to find the perfect target. From this point, we seek to build a community around the brand, both offline and online.  ”

 

~ Marc Timberlake Bacani

Director & Co-Founder

 

"We partner with social media influencers with real reach. It is not just about numbers, their fans are more than just “followers”, they are part of a tight knit community. Let us help you introduce your product to these communities."

 

~Guido Falconi

Head of Content & Co-Founder

 

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Services (2) offered by Affinity Culture

Branding & Positioning

From €3000

We build an online community around your brand for a targeted launch in the U.S. and other English-speaking markets. We revamp your current branding, website, visual identity, and content for the English-speaking consumer. 1️⃣ Craft your brand message and style, specifically for the United States market. 2️⃣ Use targeted ads and content to build a community in specific locations in the U.S. market. We respond to location and user data to find the perfect product-market fit. 3️⃣ Plan launch events, including pop-up stores and shows, to make your offline brand presence a reality.

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cross-culturalEnglish ContentUS Market Launchunited statesinternational marketingAmazon Listing creation & OptimisationWebsite DesignE-commerce Website

Online Advertising

From €3000

We use Social Media Ads and Search Engine Ads to facilitate your brand’s growth in the Western market. Our approach is data-driven and agile. We cannot, in good conscience, create a set of ads and let it run. First, we create a small test batch, review the ROT data, and adjust the campaign as necessary. 🤼 Build your brand’s community in the U.S. market 💹 Increase ROI 📧 Generate leads 📽 Create Video Ads (currently the best performing ad style on Facebook) ❤ Build brand affinity

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Facebook AdsFacebook Video MarketingInstagram AdsSocial Media AdvertisingSocial Media MarketingDynamic RetargetingSEO/SEMBing AdsGoogle Ads

Works (4) by Affinity Culture

VIPOP: Digital Marketing and UX Consultation for by Affinity Culture
VIPOP: Digital Marketing and UX Consultation forDecember 7, 2019
U.S. Market Entry for Hong Kong IoT StartupMarch 12, 2019
Branding & E-commerce for Shanghai Fashion Brand by Affinity Culture
Branding & E-commerce for Shanghai Fashion BrandMarch 9, 2019
U.S. Marketing for Hong Kong Fashion Startup by Affinity Culture
U.S. Marketing for Hong Kong Fashion StartupMarch 9, 2019

Clients (4)

VIPOP

Has collaborated with Affinity Culture in December 7, 2019

Ozmo

Has collaborated with Affinity Culture in December 15, 2015

CRUSH Collection

Has collaborated with Affinity Culture in December 14, 2017

TIAS Group

Has collaborated with Affinity Culture in August 14, 2018

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